Stay Up to Date on the Cannabis Industry with Herban Creative.

5 Signs It’s Time to Consider a Rebranding Strategy for Your Cannabis Company It may be scary to think of rebranding as a company, especially after years of building a reputation. Will customers remember you, or will it turn away your existing customer base? However, with the cannabis industry’s legalizations increasing, your brand may need…

3 Ways Instagram Marketing Will Attract Your Target Audience in the Cannabis Industry The cannabis industry faces extreme restrictions when it comes to online advertising—especially on social media. Instagram’s Community Guidelines forbid the buying and selling of “illegal drugs,” even if it is legal in your region1. For example, while many states have legalized the…

Just like your products, your audience is unique to your brand. To truly understand their digital behavior, you must first understand your social media analytics. Let’s take a look at how you can measure these metrics, what they mean, and how you can use them to grow your cannabis business.