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Defining Your Cannabis Brand's Target Audience in a Highly Censored Market
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Defining Your Cannabis Brand’s Target Audience in a Highly Censored Market

Understanding consumers’ different cohorts is a critical component of creating effective marketing strategies that create value for your customers.

How to Market Your THC Brewery Brand
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How to Market Your THC Brewery Brand

Being aware of restrictions can allow your THC brewery brand to create an effective marketing campaign without risking your ads being removed.

NJ Lawmakers Introduce New Bill Outlining the Marijuana Industry
NJ Lawmakers Introduce New Bill Outlining the Marijuana Industry 1280 960 Herban Creative
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NJ Lawmakers Introduce New Bill Outlining the Marijuana Industry

With about 65% of New Jersey voters voting in favor of legal use of recreational marijuana1 to customers 21 and over, the Garden State is set to join the 11 additional states that have legalized cannabis.

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