In simple terms, programmatic display advertising uses artificially intelligent software to buy digital advertisements automatically.

Despite this significant step towards establishing a legal recreational-use cannabis marketplace, there has been much criticism surrounding Murphy’s appointees.

For many industries, a website is the first impression of your brand—and the cannabis sector is no different. Having an effective cannabis web design will ensure your user experience is a great one.

On Monday, February 22, Murphy signed the bills after the Senate and Assembly voted to pass a third bill that clearly outlines the penalties for being caught with marijuana under the state’s legal age limit—making marijuana officially legal in New Jersey.

It’s no surprise that people are beginning to widely accept the pain-relieving benefits that come from taking CBD.

Despite the overwhelming vote in favor of legalizing recreational marijuana use for adults 21+, it’s going to take longer than initially anticipated for the decimalization of weed.

SMS text message marketing allows brands to have an intimate relationship with their customers through a channel most marketers forget about.

The recent wave of cannabis decimalization and legalization in different parts of the country has created a profound impact on the way people perceive the industry. Marketers should be taking advantage of this new market while also obeying legal standards and elevating consumer perception.

Cannabis brands should not overlook the potential that the baby boomer generation can bring to the cannabis market. As this generation continues to age up, the more eager they will be for pain relief and are expected to grow as legalization continues.