Color is powerful, evoking emotion and linking to various personal, cultural, and universal meanings. That’s why it is important to consider the general perception of each color when branding your cannabis company and website.

Today, cannabis has become more openly acceptable than ever before in the United States, but it still faces outdated stereotypes in the media and unfavorable regulation.

How to Win Against Counterfeit Cannabis Products Like any industry, the cannabis industry has its…

Tips for Driving Traffic to Your Cannabis Business Using Local Marketing Going local is an…

Under SAFE Banking Act, Legal Cannabis Companies and Banks Find Room to Breathe According to…

Especially with cannabis products, coming up with a creative packaging design can be difficult when abiding by FDA regulations and all. Here are some cannabis packaging design tips that will please both the FDA and your customers.

As a cannabis business, your goal is increased brand awareness and growth. Naturally, mulling over the idea of franchising arises as a way to expand your market and brand presence. Franchising may seem like a golden ticket to success, but with all of the potential legal implications due to cannabis’ tricky relationship with the FDA and the complicated guidelines of franchising in general, it may do you more harm than good. Here are some things you should be aware of in terms of accidental franchising to keep your cannabis business safe.

Here’s why language matters and is especially important when it comes to business and everyday use in the cannabis industry.

Getting the word out about your cannabis business, in comparison to other industries, can be difficult. One of the most efficient ways to spread the word, however, is building a strong online presence. At the center of all of this should be your website. Does your cannabis website tick everything off this essential website checklist?

Naturally, when starting a business, you want to ensure your brand and trademarks are protected. But, what can you do if your business sells products that aren’t legal in all states?