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Tackling the Negative Cannabis Stereotype with Social Media
Tackling the Negative Cannabis Stereotype with Social Media 1280 928 Herban Creative

Tackling the Negative Cannabis Stereotype with Social Media

Today, cannabis has become more openly acceptable than ever before in the United States, but it still faces outdated stereotypes in the media and unfavorable regulation.

Your Greatest Weapons Against Counterfeit Cannabis Products
Your Greatest Weapons Against Counterfeit Cannabis Products 1280 851 Herban Creative

Your Greatest Weapons Against Counterfeit Cannabis Products

How to Win Against Counterfeit Cannabis Products Like any industry, the cannabis industry has its major brands and its smaller outlets. And like any industry, there are people out there who attempt to profit off of the work of well-known brands by producing counterfeit cannabis products designed to look like the real thing. But just…

Is Your Cannabis Business Taking Advantage of Local Marketing?
Is Your Cannabis Business Taking Advantage of Local Marketing? 1280 779 Herban Creative

Is Your Cannabis Business Taking Advantage of Local Marketing?

Tips for Driving Traffic to Your Cannabis Business Using Local Marketing Going local is an often-overlooked tactic when it comes to cannabis marketing, but it can bring in a heavy ROI if played right. 70% of consumer spending takes place within 15-20 miles of home or work2. Consumers value local businesses, and cannabis companies are…

  1. “What Is Counterfeiting? Definition and Meaning.” BusinessDictionary.com, www.businessdictionary.com/definition/counterfeiting.html
  2. “Learn Dispensary Local Marketing Strategies.” Foottraffik, Foottraffik, 7 Sept. 2017, www.foottraffik.co/learn/local-marketing/
  3. Blount, Joresa. “Online Cannabis Sales Are About To Flourish With The Rise Of Cannabis Marketplaces.” Forbes, Forbes Magazine, 5 Sept. 2019, www.forbes.com/sites/joresablount/2019/09/05/online-cannabis-sales-are-about-to-flourish-with-the-rise-of-cannabis-marketplaces/#5246439fbca7
  4. Kiefaber, David. “This Pot Farmers Organization Wants You to Think Local When Lighting Up on 4/20.” Adweek, Adweek, 19 Apr. 2016, www.adweek.com/creativity/pot-farmers-organization-wants-you-think-local-when-lighting-420-170907/